01

StreamElements

Multi-Sided Merch

Multi-Sided Merch

Launched

2022-06

Timeline

1 month

Role

UX/UI Design

Research

Prototyping

Team

Product manager

Engineering manager

Front-end developer

Problem

Content creators are limited to designing on one predefined side of a merch item.

Goal

Improve creator merch stores by enabling merch with multiple design sides.

Outcome

Increased percentage of merch stores that reactivated.

Overview

StreamElements is the leading provider of engagement and monetization tools for content creators. The merch product allows creators to design their own merch and customize their storefront. I helped the team launch the new multi-sided feature on the merch editor and storefront.

Research

Exploration

Design

Merch editor

Storefront

Outcome